Software directory Best Sales Funnel Software for Online Business

27 Best Sales Funnel Software for Online Business in 2026

Sales funnel software helps businesses guide prospects from first click to final purchase through landing pages, checkout flows, email sequences, countdown timers, and automation. This list covers dedicated funnel builders, all-in-one marketing suites, WordPress plugins, CRM-integrated tools, and power dialers used across online businesses in 2026. Pricing has been verified against official sources in March 2026.

ClickFunnels

ClickFunnels

01
ClickFunnels is recommended for: direct-response marketers building paid-traffic sales funnels

ClickFunnels is one of the most recognized funnel builders, founded in 2014 and used by over 100,000 businesses. After a significant overhaul in 2022 (ClickFunnels 2.0), the platform now positions itself as a full marketing suite with funnels, email, courses, and CRM in one dashboard. In June 2025 ClickFunnels restructured into four plans — Launch, Scale, Optimize, and Dominate — replacing the older Basic, Pro, and FunnelHacker tiers. The entry-level Launch plan starts at $97/month and includes unlimited funnels as part of a current promotion. All plans include a 14-day free trial plus a 30-day money-back guarantee.

ClickFunnels screenshot
Pricing
Launch $97/mo ($81/mo annual) unlimited funnels, 1 workspace, 2 team members, 10K contacts, 50K emails/mo
Scale $197/mo ($164/mo annual) 5 workspaces, 5 team members, 75K contacts, 300K emails/mo, live chat support
Optimize $297/mo ($248/mo annual) 10 workspaces, 10 team members, 150K contacts, 750K emails/mo
Dominate $5,997/yr highest limits, priority support, dedicated infrastructure
Key features
  • Funnel builder: drag-and-drop visual editor for multi-step funnels with upsells, downsells, and order bumps included on all plans.
  • AI Studio: no-code workflow automation builder introduced in 2025 that triggers actions based on task events, status changes, or contact behavior.
  • Courses and memberships: built-in course delivery with drip content, quizzes, and student management — no separate LMS needed.
  • Email marketing: native email broadcast and sequence builder with up to 300K sends per month on the Scale plan.
  • Native checkout: one-page checkout with payment plan support, coupons, and integrations for Stripe and PayPal; no extra transaction fees charged by ClickFunnels.

ClickFunnels makes the most sense for entrepreneurs running paid-traffic campaigns where a well-structured multi-step funnel is the core revenue driver. The brand recognition and template library are genuinely valuable for direct-response marketers who want to move fast. If you need stronger course infrastructure, a tighter per-seat budget, or agency-style white labeling, GoHighLevel or Kajabi are worth comparing first.

Website clickfunnels.com
Kartra

Kartra

02
Kartra is recommended for: coaches, consultants, and course creators needing integrated funnels and email automation

Kartra is an all-in-one marketing platform built specifically for digital product sellers, coaches, and consultants who want landing pages, email automation, memberships, checkout, and affiliate management under one roof. Founded by Mike Filsaime (who also co-created GrooveFunnels and WebinarJam), Kartra serves tens of thousands of businesses and consistently scores well for its integrated funnel-to-checkout workflows. Plans are usage-based rather than feature-gated — the main differences between tiers are contact limits, email send volumes, and custom domain allowances. Pricing starts at $52/month (annual) for the Essentials plan, and a 30-day money-back guarantee is available in place of a free trial.

Kartra screenshot
Pricing
Essentials $52/mo (annual) / $79/mo monthly 500 contacts, 10K emails/mo, 1 custom domain, 5% transaction fee
Starter $99/mo (annual) / $119/mo monthly 2,500 contacts, unlimited emails, 1 domain, 0% transaction fees
Growth $189/mo (annual) / $229/mo monthly 12,500 contacts, webinars, affiliate management, 3 domains
Professional $429/mo (annual) / $549/mo monthly 25,000 contacts, advanced analytics, unlimited domains, priority support
Key features
  • Visual funnel builder: maps multi-step funnels graphically and links pages, emails, checkouts, and membership gates in one canvas.
  • Behavioral automation: tags, sequences, and conditional triggers fire based on page visits, purchases, opt-ins, and video watch percentage.
  • Built-in checkout: supports one-click upsells, order bumps, payment plans, subscriptions, free and paid trials, and coupon codes without a third-party cart.
  • Membership sites: gated content delivery with drip scheduling, multiple access tiers, and student progress tracking.
  • Affiliate management: recruit, track, and pay affiliates directly inside Kartra — available from the Growth plan upward.

Kartra is the strongest all-in-one choice for coaches, consultants, and digital product sellers who want a single platform to handle funnels, email, checkouts, and memberships without stitching tools together. The 5% fee on Essentials is the main trap to avoid — budget for at least the Starter plan. If you need a polished course platform or white-label agency features, look at Kajabi or GoHighLevel instead.

Website kartra.com
Systeme.io

Systeme.io

03
Systeme.io is recommended for: budget-conscious solopreneurs launching their first online business

Systeme.io is a French-founded all-in-one marketing platform launched in 2018 by Aurélien Amacker that has grown to over 300,000 users by offering features comparable to ClickFunnels and Kartra at a fraction of the price. The platform covers funnels, email marketing, courses, membership sites, blogging, and affiliate management. In May 2025 the Startup plan was reduced from $27 to $17/month. The free plan is genuinely usable — it includes 2,000 contacts, 3 funnels, unlimited email sends, and 1 course with no credit card required, making Systeme.io one of the most generous free tiers in this category.

Systeme.io screenshot
Pricing
Free $0 2,000 contacts, 3 funnels, unlimited emails, 1 course, 1 blog, 1 automation rule
Startup $17/mo ($228/yr) 5,000 contacts, 10 funnels, 5 courses, 5 blogs, 10 automation rules, free migration (annual)
Webinar $47/mo ($396/yr) 10,000 contacts, 50 funnels, 20 courses, evergreen webinars, 100 automation rules
Unlimited $97/mo ($828/yr) unlimited everything, unlimited sub-accounts each with plan limits, 1:1 kickstart coaching
Key features
  • Free plan with real functionality: 2,000 contacts and unlimited email sends are included at no cost, outperforming most competitor free tiers capped at 500 contacts.
  • Built-in affiliate program management: run your own affiliate program without paying for FirstPromoter or similar tools — included on all plans.
  • Sub-accounts on Unlimited plan: every sub-account inherits the same limits as your main account, making the $97/mo Unlimited plan exceptional value for small agencies.
  • Evergreen webinars: automated webinar sequences are available from the Webinar plan, replacing the need for tools like EasyWebinar.
  • Course and membership delivery: drip content, quizzes, and student progress tracking are included from the free plan with basic limits.

Systeme.io is the best starting point for first-time online business owners who need a working funnel, email list, and course delivery without a monthly bill. The free plan is legitimately useful, not a bait-and-switch trial. Once a business scales past 10,000 contacts or needs sophisticated automation, the platform's design limitations and shallow automation builder become real constraints — at that point, migrating to Kartra or ActiveCampaign is worth considering.

Website systeme.io
Builderall

Builderall

04
Builderall is recommended for: budget-focused digital marketers wanting 50+ tools in one subscription

Builderall is a Brazilian-founded all-in-one digital marketing platform built by Erick Salgado in 2011 and now used by over 100,000 subscribers across 180+ countries. It bundles more than 50 tools including a website builder, funnel builder, email automation (MailingBoss), CRM, webinar hosting, chatbot builder, heat maps, and a mobile app builder into a single subscription starting at $14.90/month. The sheer breadth of tools is Builderall's main pitch, though independent reviewers consistently note that individual tools are less polished than category-specific alternatives. No free plan exists; a 14-day free trial and 30-day money-back guarantee are available.

Builderall screenshot
Pricing
Core $14.90/mo 1 domain, 3 subdomains, 2K email subscribers, 1GB storage, basic funnel and website tools
Essentials $49.90/mo 10 domains, 15K subscribers, unlimited pages, e-learning, webinar builder, mobile app builder
Premium $69.90/mo 15 domains, unlimited subscribers, CRM, chatbot, live chat, heat maps, all tools unlocked
Funnel Club $199 first month, then $79.90/mo everything in Premium plus pre-built funnel templates and automatic affiliate approval
Key features
  • Cheetah website builder: drag-and-drop editor optimized for page speed with CDN delivery and A/B split testing included.
  • MailingBoss email automation: built-in autoresponder with drag-and-drop email builder, scarcity timers, and unlimited sends on Premium.
  • Mobile app builder: create and publish Android and iOS apps without coding — a feature most competitors charge several hundred dollars per month for separately.
  • Webinar and e-learning builder: host live or automated webinars and structured courses with student progress tracking from the Essentials plan.
  • Heat map analytics: visitor behavior tracking to identify where users click and scroll, included in the Premium plan.

Builderall suits digital marketers who want a very broad toolkit on a tight budget and are willing to accept that most individual tools are good-enough rather than best-in-class. If you rely heavily on email deliverability or need a polished checkout experience, dedicating the same budget to Systeme.io or Kartra will give a better experience. The Funnel Club plan is only worth considering if you plan to actively use the pre-built funnel templates.

Website builderall.com
GetResponse

GetResponse

05
GetResponse is recommended for: email marketers who want conversion funnels and webinar hosting bundled with automation

GetResponse started as an autoresponder service in 1998 and has since grown into a full marketing platform serving over 350,000 customers worldwide. In January 2025 the company restructured its plans to Starter, Marketer, and Creator, adding an AI course builder, conversion funnel templates, and smart send timing. A free plan supports up to 500 contacts with 2,500 emails per month. The Starter plan at $19/month (1,000 contacts) includes unlimited landing pages, a website builder, live chat, and 24/7 support — unusually generous for an entry tier. Funnel builder access and advanced automation require the Marketer plan at $59/month.

GetResponse screenshot
Pricing
Free $0 500 contacts, 2,500 emails/mo, landing pages, website builder — no autoresponders or automation
Starter $19/mo (1K contacts, annual) unlimited emails, landing pages, website builder, live chat, one automation workflow
Marketer $59/mo (1K contacts, annual) full automation builder, conversion funnels, event-based triggers, contact scoring, 5 websites
Creator $69/mo (1K contacts, annual) everything in Marketer plus webinars (100 attendees), ecommerce, advanced creator tools
MAX / Enterprise Custom pricing dedicated IP, onboarding manager, SMS automation, phone support, 1,000 webinar attendees
Key features
  • Conversion funnel builder: step-by-step guided pipelines for lead generation, product launches, and sales — awarded Best Sales Funnel Builder 2025 by EmailToolTester.
  • Visual automation builder with 40+ prebuilt templates: behavior-based triggers including cart abandonment, URL visits, and purchase events with if/else branching.
  • Native webinar hosting: up to 100 attendees on Creator, with screen sharing, polls, whiteboard tools, and YouTube/Facebook livestreaming.
  • AI Campaign Generator: creates complete funnel sequences including emails, landing pages, and CTAs from a single prompt.
  • Perfect Timing and Time Travel: AI-powered send-time optimization that delivers emails when each individual subscriber is most likely to open.

GetResponse hits a sweet spot for small-to-mid businesses that want email marketing, landing pages, automation, and webinar hosting without managing separate subscriptions. The single-workflow restriction on Starter means most serious users will live on the Marketer plan at $59/mo — budget accordingly. For pure automation depth, ActiveCampaign is a step ahead.

Website getresponse.com
Leadpages

Leadpages

06
Leadpages is recommended for: small businesses and solo marketers focused on high-converting landing pages

Leadpages is one of the original dedicated landing page builders, well-regarded for its 200+ conversion-optimized templates and reliable drag-and-drop editor. The platform supports unlimited landing pages, unlimited traffic and leads, and free hosting on Google Cloud across all plans. It does not include native email marketing or a full funnel builder — it is purpose-built for lead capture and simple product sales. Three plans are available: Standard at $37/mo (annual), Pro at $74/mo (annual), and Conversion at $697/mo (with a dedicated conversion expert and full funnel audit). A 14-day free trial is offered on all plans.

Leadpages screenshot
Pricing
Standard $49/mo ($37/mo annual) 1 site, unlimited pages and traffic, pop-ups, alert bars, 40+ integrations, email support
Pro $99/mo ($74/mo annual) 3 sites, A/B testing, online payments (Leadpages Checkout), 10 opt-in SMS campaigns, chat support
Conversion $697/mo dedicated conversion expert, full marketing funnel audit, custom-built pages, media campaigns
Key features
  • Unlimited pages and traffic: unlike Instapage, Leadpages does not cap the number of landing pages or monthly visitors on any paid plan.
  • Leadpages Checkout: native payment collection directly on landing pages is available from the Pro plan, supporting product sales without a third-party cart.
  • 200+ mobile-responsive templates: professionally designed and organized by conversion rate, making it easy to select proven layouts.
  • LeadDigits and LeadLinks: SMS opt-in campaigns (10 per month on Pro) and one-click email list subscription from existing emails — uncommon features in this category.
  • AI Engine: AI-generated headlines, CTAs, and body copy to speed up page creation, available on all paid plans.

Leadpages is the right tool for small businesses, coaches, and marketers who want to build unlimited landing pages quickly without paying for features they don't need. The unlimited pages and traffic at $37/mo is a genuine differentiator. Marketers who need multi-step funnel flows, deep A/B testing, or email automation should layer Leadpages with a dedicated tool or consider Kartra for a more integrated experience.

Website leadpages.com
SamCart

SamCart

07
SamCart is recommended for: course creators and digital product sellers optimizing one-page checkout conversion

SamCart is a dedicated checkout and cart optimization platform used by digital entrepreneurs to maximize revenue per customer through high-converting checkout pages, one-click upsells, order bumps, and subscription management. In 2025 SamCart moved from feature-tiered plans to a single-plan model where every feature is included, with pricing scaling based on monthly revenue generated through the platform rather than a flat monthly rate. The base price starts at $79/month (or $59/month annual) for businesses generating up to $3K/month in revenue, then scales upward. SamCart charges 0% platform transaction fees and offers a 7-day free trial.

SamCart screenshot
Pricing
Base (up to $3K/mo revenue) $79/mo ($59/mo annual) all features included — checkout pages, upsells, order bumps, subscription saver, A/B testing, affiliate center
Scaling (revenue $4K–$10K/mo) $109–$159/mo (annual rates vary) same features, price scales with revenue growth inside the platform
High-volume (revenue $20K+/mo) Contact SamCart for current tier same all-inclusive feature set, pricing determined by monthly SamCart revenue
Key features
  • One-click upsells and order bumps: post-purchase and at-checkout upsell flows with no re-entry of payment details, increasing average order value with a single click.
  • Subscription saver (Dunning): automatically recovers failed subscription payments via email reminders, reducing involuntary churn.
  • Cart abandonment recovery: automated follow-up sequences for prospects who reached checkout but did not complete purchase.
  • A/B testing on checkout pages: split-test page designs, pricing, and copy to optimize conversion rates — included in the single plan.
  • Built-in affiliate center: recruit and manage affiliates with tracking, custom commissions, and payout tools.

SamCart is the right checkout platform for digital product sellers and course creators who want best-in-class one-page checkout pages and upsell flows without managing a full funnel system. The revenue-based pricing model rewards early-stage sellers but becomes worth comparing against ThriveCart's lifetime deal once monthly SamCart revenue consistently exceeds $5K. Businesses wanting email, funnels, and checkout in one tool should look at Kartra.

Website samcart.com
ThriveCart

ThriveCart

08
ThriveCart is recommended for: digital product sellers wanting lifetime checkout access without recurring monthly fees

ThriveCart is a checkout and sales funnel platform known primarily for its one-time payment lifetime licensing model, which makes it one of the most cost-effective long-term solutions in the category. The Standard plan is a single payment of $495 for lifetime access with no monthly fees. In April 2025, ThriveCart replaced its former Pro one-time upgrade ($195) with Pro+, now an annual subscription at $295/year, unlocking affiliate management, automatic sales tax calculation, custom domains, and advanced reporting. An Ultimate Bundle ($985 one-time) combines Standard, Pro+'s first year, and the Learn+ course builder add-on. A 14-day money-back guarantee applies to all purchases.

ThriveCart screenshot
Pricing
Standard (Lifetime) $495 one-time unlimited products and funnels, checkout pages, order bumps, ThriveCart Learn (basic courses)
Pro+ Upgrade $790 first year ($295/yr from year 2) adds affiliate center, sales tax automation, custom domains, advanced analytics, multi-user access
Learn+ Add-on $195 one-time advanced course LMS with student tagging, gated content, bundle packaging, and multiple access levels
Ultimate Bundle $985 one-time Standard + Learn+ + first year of Pro+; $295/yr from year 2 for Pro+ continuation
Key features
  • One-time payment for lifetime access: the $495 Standard plan eliminates recurring subscription costs, breaking even against SamCart's $59/mo annual plan in under nine months.
  • 0% transaction fees on all plans: ThriveCart does not take a cut of sales, though standard Stripe/PayPal processing fees still apply.
  • Embedded and popup checkouts: checkout pages can be embedded inline on any page or served as a popup overlay, giving design flexibility most dedicated checkout tools lack.
  • ThriveCart Learn: a built-in basic LMS for course delivery is included at no extra cost with the Standard plan; Learn+ ($195 one-time) adds advanced student management.
  • A/B testing on checkout pages: included in the Standard plan — test prices, designs, and copy without a Pro+ upgrade.

ThriveCart remains the most cost-effective checkout platform for established digital sellers who plan to use it for two or more years, especially for high-volume sellers where 0% transaction fees generate significant savings. The Pro+ annual fee is now a real and ongoing cost to factor in. For sellers just starting out, Kartra or ClickFunnels offer more complete funnels-plus-checkout systems at a comparable monthly spend.

Website thrivecart.com
Kajabi

Kajabi

09
Kajabi is recommended for: established creators and coaches building premium online courses and communities

Kajabi is a premium all-in-one platform for knowledge entrepreneurs — courses, coaching, memberships, communities, podcasts, and email marketing in a single environment. In September 2025, Kajabi underwent its first major price restructuring in a decade ('Kajabi Evolved'), increasing prices across all plans effective January 13, 2026 and removing the entry-level Kickstarter plan for new customers. The current Basic plan starts at $179/month (or $143/month annually) and supports 5 products and 2,500 contacts. Notable 2025 additions include cohort courses, customizable checkout pages, automatic affiliate payouts, and a link-in-bio tool. If using a third-party payment processor (like Stripe) in regions where Kajabi Payments is available, an additional 2% surcharge applies on the Basic plan.

Kajabi screenshot
Pricing
Basic $179/mo ($143/mo annual) 5 products, 2,500 contacts, 1 admin, unlimited landing pages and emails, 0% fees via Kajabi Payments
Growth $249/mo ($199/mo annual) 50 products, 25,000 contacts, 10 admins, affiliate program, advanced automations, cohort courses
Pro $499/mo ($399/mo annual) unlimited products, 100K contacts, 25 admins, 3 websites, API access, 0.5% third-party processor fee
Key features
  • Course and content delivery: supports online courses, cohort courses (Growth+), coaching programs, communities, podcasts, and newsletters — the most complete content format library in this category.
  • Branded mobile app: all content is accessible via a unified iOS and Android app updated in 2025 to consolidate courses, communities, and coaching in one place.
  • Comment-to-DM automation: automatically messages users who comment on posts, replacing the need for ManyChat — available on Growth and Pro plans.
  • Kajabi Payments: native payment processing with 0% transaction fees, automatic affiliate payouts, and lower processing rates on higher plans.
  • Advanced automations: visual workflow builder for behavior-based email and tagging sequences, available from the Growth plan.

Kajabi is worth the premium for established creators who are generating meaningful revenue from courses, coaching, or memberships and want a single polished platform that handles everything including a mobile app and community. The January 2026 price increase and reduced Basic plan contact limits make it harder to justify for creators who are still building an audience. At that stage, Systeme.io or Kartra offer better value while you validate your offer.

Website kajabi.com
Unbounce

Unbounce

10
Unbounce is recommended for: marketing teams running high-volume paid ad campaigns needing A/B testing and AI optimization

Unbounce is one of the original dedicated landing page platforms, used by over 15,000 marketers and known for its Smart Traffic AI feature that automatically routes visitors to the page variant most likely to convert. The platform offers unlimited conversions and unlimited landing pages across all plans, distinguishing it from Instapage's impression-based caps. Four plans are available: Build at $99/month, Experiment at $149/month, Optimize at $249/month, and Agency (custom pricing). A 14-day free trial is available. Annual billing saves 25% across all plans.

Unbounce screenshot
Pricing
Build $99/mo ($64/mo annual) unlimited pages, popups, sticky bars, 20K monthly unique visitors, 1 root domain
Experiment $149/mo ($96/mo annual) A/B testing, unlimited variants, dynamic text replacement, 30K visitors, 2 domains
Optimize $249/mo ($161/mo annual) Smart Traffic AI, audience insights, advanced targeting, 50K visitors, 3 domains
Agency Custom pricing unlimited client sub-accounts, dedicated success manager, custom visitor and domain limits
Key features
  • Smart Traffic AI: machine learning algorithm that routes visitors to the highest-converting page variant, typically lifting conversions by 20% compared to manual A/B testing — available from the Optimize plan.
  • Unlimited landing pages and conversions: no cap on how many pages you can build or how many leads you can capture on any plan.
  • Dynamic Text Replacement (DTR): automatically swaps landing page copy to match the keyword that triggered the ad click, improving Quality Score and relevance — available from Experiment plan.
  • AMP landing pages: accelerated mobile pages for faster load times on mobile, available on the Accelerate plan and above.
  • 1,000+ integrations via Zapier plus native connections to Mailchimp, Salesforce, HubSpot, and Shopify.

Unbounce is the best landing page tool for PPC-focused marketing teams that actively run split tests and want an AI optimization layer on top. Budget for the Optimize plan at $161/mo (annual) to access Smart Traffic — the Build and Experiment plans offer less competitive value at their price points. For teams that primarily need landing pages without heavy CRO testing, Leadpages delivers better value.

Website unbounce.com
Instapage

Instapage

11
Instapage is recommended for: enterprise and mid-market teams personalizing landing pages to individual ad campaigns

Instapage is a premium landing page platform focused on post-click optimization and ad-to-page personalization for B2B and performance marketing teams. Its flagship AdMap feature visually connects each paid ad to a dedicated, personalized landing page, and its collaboration tools allow agencies and in-house teams to provide real-time feedback directly on page designs. As of 2025-2026, Instapage offers three plans: Create at $99/month, Optimize at $199/month (annual), and Convert (custom enterprise pricing). The platform does not offer a free plan; a 14-day free trial is available with a credit card.

Instapage screenshot
Pricing
Create $99/mo ($79/mo annual) 15,000 unique monthly visitors, unlimited pages, AI content generation, A/B testing
Optimize $199/mo (annual) 30–50K visitors, server-side A/B testing, heatmaps, dynamic text replacement, multi-step forms
Convert Custom pricing (demo required) enterprise security, unlimited visitors, editable global blocks, API, dedicated CSM
Key features
  • AdMap: visual interface that maps every paid ad to a specific, personalized landing page — unique in the market for teams managing hundreds of ad variations.
  • Instablocks: save and reuse custom page sections (headers, testimonials, CTAs) across campaigns for brand consistency without rebuilding from scratch.
  • Real-time collaboration: Slack-style commenting directly on page designs lets teams iterate without switching to external review tools.
  • Heatmaps and analytics: on-page behavior tracking is included from the Optimize plan to identify where visitors drop off.
  • AI content generation: automatically creates headlines, CTAs, and copy variations for A/B tests — available on all plans.

Instapage makes sense specifically for performance marketing teams with significant PPC budgets where the AdMap personalization and server-side testing justify the premium. The 15,000-visitor cap on the $79/mo Create plan is genuinely limiting — most advertisers need to budget for the $199/mo Optimize plan from day one. For teams without large ad spend, Unbounce or Leadpages deliver better cost-to-value ratios.

Website instapage.com
Pipedrive

Pipedrive

12
Pipedrive is recommended for: small-to-mid sales teams managing deal pipelines and lead tracking

Pipedrive is a sales-focused CRM and pipeline management tool used by growing B2B teams to organize leads, track deals, and automate follow-up tasks. In late 2025 Pipedrive rebranded its plans: Essential became Lite, Advanced became Growth, Professional became Premium, and Enterprise became Ultimate. Current pricing starts at $14/user/month (annual) on the Lite plan. Key features like email sync and automation require the Growth plan ($24/user/month annual); forecasting and AI tools are on Premium ($49/user/month). There is no free plan but a 14-day free trial is available. Most advanced features like LeadBooster (chatbot and prospect capture) and Projects (task management) are optional add-ons.

Pipedrive screenshot
Pricing
Lite $14/user/mo (annual) / $24/user/mo monthly pipeline management, SSO, 2FA, mobile apps, customizable pipeline stages, AI sales assistant
Growth $39/user/mo (annual) / $49/user/mo monthly full email sync, workflow automation (50/account), product catalog, scheduling tools
Premium $49/user/mo (annual) / $69/user/mo monthly revenue forecasting, AI-powered insights, custom reports, LeadBooster and Projects included
Ultimate $79/user/mo (annual) / $99/user/mo monthly advanced permissions, priority support, unlimited automation, full security pack
Key features
  • Visual deal pipeline: drag-and-drop kanban board for moving deals through custom stages, with activity reminders and stale deal alerts.
  • Email sync with templates: two-way Gmail and Outlook integration with email tracking (opens, clicks) and templated sequences from the Growth plan.
  • Workflow automation builder: triggers for activities, deal stage changes, and contact events to automate repetitive follow-up tasks.
  • AI Sales Assistant: surface insights about deal health, suggested next actions, and performance metrics powered by Pipedrive's AI layer.
  • LeadBooster add-on: live chat, chatbot, web forms, and prospecting tools — available separately or bundled in the Premium plan.

Pipedrive is the cleanest, most user-friendly sales CRM for small-to-mid B2B teams who primarily need structured deal tracking with email integration. Budget for at least the Growth plan at $39/user/month to unlock email sync and automation — the Lite plan alone is too limited for active sales teams. For teams that also need marketing automation, pairing Pipedrive with ActiveCampaign or starting with HubSpot's bundled tools is worth evaluating.

Website pipedrive.com
Keap

Keap

13
Keap is recommended for: small service businesses needing CRM, email marketing, and sales automation in one tool

Keap (formerly Infusionsoft) is a CRM and marketing automation platform built specifically for small businesses. Unlike tiered feature plans, Keap uses a single-plan model where all features are accessible on every subscription — pricing scales based on the number of contacts and users. The base price starts at $249/month (annual) for up to 1,500 contacts and 2 users, with each additional user costing $39/month. Key features include drag-and-drop campaign automation, a built-in appointment scheduler, invoice and payment processing, SMS marketing, and a mobile app. A 14-day free trial is available with no credit card required.

Keap screenshot
Pricing
Ignite (1,500 contacts, 2 users) $249/mo (annual) / $299/mo monthly full CRM, email, SMS, automations, pipeline, landing pages, payments — all features included
Grow (2,500 contacts, 3 users) $399/mo (annual) / $499/mo monthly same features as Ignite, expanded contact and user limits
Scale (5,000 contacts, 5 users) $599/mo (annual) / $749/mo monthly same features, highest standard contact and automation limits
Key features
  • Visual campaign builder: drag-and-drop automation canvas for building multi-step customer journeys triggered by form fills, purchases, appointments, and tags.
  • AI Play Blueprints: pre-built automation sequences for lead generation, conversion, and customer satisfaction that can be activated in minutes.
  • Built-in appointment scheduling: invite links, calendar integration, and automation triggers on booking — replacing the need for Calendly or similar tools.
  • Invoice and payment processing: built-in invoicing with Stripe integration for collecting payments, managing subscriptions, and sending automatic payment reminders.
  • SMS marketing with business phone line: text messaging and voice calling included with Tier 1 giving 500 messages and 100 minutes per month.

Keap is well-suited for small service businesses — consultants, health practitioners, event companies — that need a single platform covering CRM, scheduling, invoicing, and automation without a technical team. The $249/month entry price is a real barrier, but teams that fully use the automation and payment tools typically find the ROI justifies it. For businesses that primarily need email and funnel automation without invoicing, ActiveCampaign or Kartra deliver significantly more cost-effective options.

Website keap.com
Ontraport

Ontraport

14
Ontraport is recommended for: service businesses and digital marketers needing deep CRM automation with membership site support

Ontraport is an all-in-one CRM and marketing automation platform built for small and mid-sized businesses that sell services or digital products. It covers contact management, marketing automation, landing pages, membership sites, affiliate management, e-commerce checkouts, and in-depth reporting. Pricing is contact-based across four plans: Basic at $79/month (1,000 contacts), Plus at $147/month (2,500 contacts), Pro at $297/month (10,000 contacts), and Enterprise at $497/month (20,000 contacts). Additional users cost $46/month per seat on any plan. All plans include a 14-day free trial with no credit card required.

Ontraport screenshot
Pricing
Basic $79/mo 1,000 contacts, 1 user, email/SMS automation, web pages, unlimited email sends
Plus $147/mo 2,500 contacts, 2 users, online payments, membership sites, order forms, subscriptions, video hosting
Pro $297/mo 10,000 contacts, 3 users, affiliate programs, lead scoring, split testing, deep funnel tracking, coupon codes
Enterprise $497/mo 20,000 contacts, 5 users, private IPs, role-based permissions, customizable navigation, enterprise security
Key features
  • Visual automation builder: drag-and-drop campaign canvas with conditions, gotos, and wait steps for building complex behavioral sequences.
  • Built-in membership site builder: gate content behind purchases or subscriptions directly in Ontraport without a third-party plugin.
  • Deep funnel conversion tracking: attribute revenue to specific funnels and steps, with Google and Facebook ID tracking available from the Pro plan.
  • Affiliate partner programs: recruit, track, and pay affiliates from within the platform — available starting at the Pro plan.
  • Dynamic CMS add-on: optional module to build custom customer portals, web apps, and membership areas without coding.

Ontraport suits established businesses that need a single platform for CRM, email automation, membership sites, and affiliate management without the price ceiling of Kajabi or HubSpot. The jump to the Pro plan at $297/mo to unlock affiliates and advanced tracking is steep for smaller teams. If your priority is marketing automation without membership complexity, ActiveCampaign costs less and goes deeper on behavioral triggers.

Website ontraport.com
Simvoly

Simvoly

15
Simvoly is recommended for: agencies wanting white-label website and funnel builder SaaS under their own brand

Simvoly is a Bulgarian-founded website and funnel builder that has differentiated itself through a 100% white-label reseller model alongside its standard SaaS offering. Launched in 2016 with now 20,000+ active users and 1,000+ agency partners in 81 countries, Simvoly combines websites, e-commerce, sales funnels, email marketing, CRM, appointment booking, communities, and courses in one platform. Plans start at $18/month for a Personal tier up to $249/month for a Pro tier. The white-label offering lets agencies resell the entire platform under their own brand, domain, and pricing. All plans offer a 14-day free trial with no credit card required.

Simvoly screenshot
Pricing
Personal $18/mo ($12/mo annual) 1 website, 1 funnel, 20 pages, A/B testing, funnel analytics, CRM, 0% transaction fees
Business $36/mo ($29/mo annual) 1 website, 5 funnels, unlimited pages, full e-commerce, order bumps, upsells, recurring payments
Growth $99/mo ($79/mo annual) 3 websites, 30 funnels, white-label functionality, full CRM, email marketing automations
Pro $249/mo ($199/mo annual) 10 websites, unlimited funnels, 400GB bandwidth, advanced white-label, agency sub-accounts
Key features
  • White-label SaaS platform: agencies can fully brand and resell Simvoly with their own logo, domain, pricing, and templates — one of the most customizable white-label setups available at this price point.
  • Funnels and websites unified: Simvoly is purpose-built to make websites and funnels work together in one dashboard, so brand site pages and conversion pages share the same design system.
  • 0% transaction fees on all plans: Simvoly does not take a cut of sales, unlike some competitors.
  • Community and course modules: host discussion communities, Circles, and course content directly in the platform with drip scheduling and native video hosting.
  • Email marketing with segmentation: tag-based automation sequences, broadcast campaigns, and behavioral triggers are included from the Growth plan.

Simvoly is the best-value white-label funnel and website builder for small agencies that want to resell a branded platform without committing to GoHighLevel's $497/month SaaS Pro plan. For solo entrepreneurs, the Business plan at $29/mo packs genuine value into a clean interface. The course and community tools are not best-in-class — if those are critical, Kajabi or Kartra are stronger choices.

Website simvoly.com
Zendesk Sell

Zendesk Sell

16
Zendesk Sell is recommended for: sales teams already using Zendesk Support who want a unified CRM and help desk

Zendesk Sell (formerly Base CRM) is a sales CRM designed to give sales representatives better pipeline visibility and productivity tools. It is particularly valuable for organizations already using Zendesk Support, as the two products integrate natively to give a single view of customer conversations across sales and service. The platform includes a visual pipeline, email tracking, call logging, activity reports, and a mobile app. Pricing starts at $19/user/month (annual) on the Sell Team plan. A 14-day free trial is available. Sell is one component of Zendesk's broader customer experience platform, and many teams purchase it alongside Zendesk Support.

Zendesk Sell screenshot
Pricing
Sell Team $19/user/mo (annual) 1 sales pipeline, 2 custom fields, email integration, call logging, basic reporting
Sell Growth $55/user/mo (annual) 3 pipelines, unlimited custom fields, email sequences, product catalog, advanced analytics
Sell Professional $115/user/mo (annual) unlimited pipelines, lead and deal scoring, task automation, advanced roles and permissions
Sell Enterprise Custom pricing custom objects, dedicated account manager, unlimited automations, priority support
Key features
  • Unified Zendesk platform: native integration with Zendesk Support gives sales reps complete visibility into active support tickets for each prospect or customer without switching tools.
  • Smart lists and filters: dynamic segmentation of leads and contacts based on criteria like industry, deal value, activity date, and custom fields.
  • Email sequences: multi-touch automated email cadences for follow-up are available from the Sell Growth plan.
  • Built-in calling with local presence: call directly from the CRM with automatic call logging and recording.
  • Mobile app with offline access: full pipeline management and contact lookup on iOS and Android, including offline mode for field sales.

Zendesk Sell makes the most sense for organizations already invested in the Zendesk ecosystem who want their sales and support data in one place. As a standalone CRM it competes on features but not price against Pipedrive or HubSpot. Teams without an existing Zendesk relationship should evaluate Pipedrive or HubSpot Sales Hub first.

Website zendesk.com/sell
Wishpond

Wishpond

17
Wishpond is recommended for: small businesses seeking a managed marketing service with landing pages and lead generation

Wishpond is a hybrid marketing platform that combines self-serve SaaS tools (landing page builder, email marketing, marketing automation, contests and promotions) with an optional managed service model where Wishpond's team runs campaigns for clients. Unlike most tools on this list, Wishpond does not publish transparent pricing on its website — costs are determined via a demo call and vary based on business needs. Published estimates from review sites and user reports suggest plans start around $49/month (billed annually) for basic tools, with managed service packages running $300–$500/month under 12-month contracts. A 14-day free trial is available.

Wishpond screenshot
Pricing
Starting Out (self-serve) ~$49/mo (annual) up to 1,000 leads, landing pages, popups, email marketing, contests
Everything You Need ~$99/mo (annual) up to 2,500 leads, marketing automation, A/B testing, custom JS
Rapid Growth ~$199/mo (annual) up to 10,000 leads, priority support, free implementation coaching
Managed Service Custom pricing (demo required) Wishpond's team manages campaigns on your behalf — typically $300–$500/mo on 12-month contracts
Key features
  • Landing page builder: 100+ customizable drag-and-drop templates optimized for lead capture, with A/B testing on higher plans.
  • Contests and promotions: Instagram hashtag contests, refer-a-friend campaigns, sweepstakes, and coupon pages — a differentiating feature not commonly found at this price.
  • Marketing automation: tag-based email sequences triggered by form submissions and user behavior.
  • Lead scoring: dynamic scoring based on page visits and email interactions to prioritize follow-up.
  • Managed digital marketing: optional add-on service where Wishpond's agency team handles ads, email campaigns, and optimization.

Wishpond's contest and promotion tools are legitimate differentiators for brands running social campaigns. However, the opaque pricing, reports of aggressive 12-month contract lock-ins for the managed service, and limited platform updates make it difficult to recommend without significant caution. Request detailed contract terms in writing before signing anything, and compare against Leadpages or Kartra for self-serve marketing tools.

Website wishpond.com
Landingi

Landingi

18
Landingi is recommended for: marketers and small agencies needing unlimited landing pages with solid A/B testing at low cost

Landingi is a Polish-founded landing page platform serving marketers, small businesses, and agencies with a drag-and-drop builder, 400+ templates, pop-up builder, A/B testing, and AI-assisted content and SEO tools. It is widely reviewed as one of the most affordable landing page builders with comprehensive features and notably responsive customer support. Plans start at $29/month (annual) for the Create tier. Unlike Instapage or Unbounce, Landingi places no hard cap on the number of landing pages on any paid plan. A 14-day free trial is available without a credit card.

Landingi screenshot
Pricing
Create $29/mo ($39/mo monthly) unlimited pages, 1 custom domain, basic analytics, 500 conversions/mo, essential integrations
Automate $49/mo ($69/mo monthly) 10 domains, A/B testing, advanced integrations, unlimited conversions, pop-up builder, Smart Sections
Agency $109/mo ($149/mo monthly) 20 domains, team sub-accounts, priority support, audit logs, advanced permissions
White Label $185/mo ($249/mo monthly) unlimited domains, full white-label, custom branding for client portals
Key features
  • 400+ templates organized by industry and conversion goal: covers lead generation, SaaS free trial pages, event registrations, and e-commerce with well-designed starting points.
  • Smart Sections: create reusable page blocks that update across all pages when edited in one place — a time-saver for agencies managing consistent headers and footers.
  • AI tools: built-in AI content generator, AI SEO optimization, and AI image editing to accelerate page creation.
  • Pop-up and overlay builder: trigger exit-intent, timed, and scroll-based pop-ups on the same platform without a separate subscription.
  • 170+ direct integrations: HubSpot, Salesforce, Mailchimp, Zapier, Google Analytics, and Facebook Pixel connections available across all paid plans.

Landingi is the best-value landing page builder for marketers and small agencies who want comprehensive A/B testing, pop-ups, and a large template library without Unbounce or Instapage pricing. The Automate plan at $49/mo is where the real value lives. Teams that need payment collection on landing pages, native email automation, or AI-powered visitor routing should layer in additional tools or consider Leadpages or Kartra.

Website landingi.com
FunnelKit

FunnelKit

19
FunnelKit is recommended for: WooCommerce store owners wanting to optimize checkout conversions with order bumps and upsells

FunnelKit (formerly WooFunnels) is a WordPress plugin ecosystem built on top of WooCommerce that enables store owners to build high-converting checkout pages, order bumps, one-click upsells, opt-in funnels, and automated email/SMS sequences. As of 2025, FunnelKit has over 39,000 active WooCommerce stores and includes three core plugins: Funnel Builder, FunnelKit Automations (a built-in CRM and automation engine), and FunnelKit Cart (side cart with gamification). Annual plans start at $129 for the Basic tier. All plans include a 14-day money-back guarantee.

FunnelKit screenshot
Pricing
Basic (1 site) $129/yr multi-step checkout, cart editing, abandoned cart recovery, checkout optimization — no A/B testing or upsells
Plus (2 sites) $179.50/yr unlimited funnels, A/B testing, one-click upsells, order bumps, funnel analytics, canvas mode, FunnelKit Cart
Professional (2 sites) $249/yr everything in Plus plus FunnelKit Automations: visual automation builder, email/SMS broadcasts, CRM, contacts
Elite (30 sites) $399/yr all features, 30-site license, agency use, full automation and funnel suite
Key features
  • Checkout optimization: 14 built-in checkout improvements including express checkout, auto-fill address, multi-step field previews, and auto-apply coupons that reduce cart abandonment.
  • One-click upsells and order bumps: rule-based post-purchase and at-checkout offers that trigger based on cart contents, customer tags, or purchase history.
  • FunnelKit Automations: built-in CRM and visual automation builder for abandoned cart recovery, post-purchase sequences, and broadcast campaigns via email and SMS.
  • A/B split testing: test checkout designs, prices, order bump offers, and upsell copy with automated winner detection.
  • Deep integrations: works natively with Elementor, Divi, Gutenberg, LearnDash, LifterLMS, WooCommerce Subscriptions, and 100+ apps via Zapier.

FunnelKit is the best checkout optimization and sales funnel tool for WooCommerce stores when evaluated on price-to-feature ratio. The Professional plan at $249/yr delivers upsells, order bumps, A/B testing, and a full email/SMS automation engine for less than three months of a basic SaaS subscription. If you're on WooCommerce, it's hard to justify a $97/month SaaS alternative when FunnelKit covers the same ground for $21/month equivalent.

Website funnelkit.com
CartFlows

CartFlows

22
CartFlows is recommended for: WooCommerce store owners wanting a straightforward funnel builder without a complex automation system

CartFlows is a WordPress/WooCommerce sales funnel plugin created by the same team behind Astra, one of the most popular WordPress themes. Launched in 2019, CartFlows now powers over 4 million WooCommerce-based businesses with checkout optimization, order bumps, one-click upsells, A/B testing, and funnel templates. In June 2025, CartFlows introduced three new pricing tiers (Starter, Plus, Pro) replacing the single $299/year plan, and bundled OttoKit Pro automation with the Pro plan. Annual pricing starts at $189 (introductory) on Starter and renews at $249/yr. A 14-day money-back guarantee applies. A free version is available on the WordPress plugin directory with basic checkout customization.

CartFlows screenshot
Pricing
Free $0 basic checkout pages, limited templates — no order bumps, upsells, or A/B testing
Starter (1 site) $189/yr intro ($249/yr renewal) modern checkout styles, custom fields, dynamic order bumps, upsells and downsells
Plus (10 sites) $449/yr intro ($649/yr renewal) Starter features plus advanced canvas mode, A/B testing, analytics, lead generation pages
Pro (30 sites) $449/yr intro ($649/yr renewal) everything in Plus plus OttoKit Pro automation (1,000 actions/mo), SkillJet Academy access
Key features
  • Modern checkout styles: replaces the default WooCommerce checkout with optimized multi-step and single-page layouts with social proof elements.
  • Dynamic order bumps: rule-based complementary product offers at checkout that trigger based on cart contents, customer data, and order value.
  • Funnel canvas: visual drag-and-drop canvas for designing multi-step funnel flows with branching paths — available from Plus plan.
  • OttoKit Pro automation: bundled with the Pro plan, connecting CartFlows funnels with Gmail, Slack, Mailchimp, and 1,000+ apps for workflow automation.
  • SkillJet Academy: CartFlows Pro users receive free access to business and ecommerce training courses.

CartFlows is a solid, reliable choice for WooCommerce stores that want professional checkout optimization and upsell funnels from a reputable WordPress team. FunnelKit edges it out on features-per-dollar (particularly with its built-in automation), but CartFlows' simpler interface and Astra ecosystem integration make it a strong preference for stores already using Astra theme. The introductory-to-renewal price jump is worth factoring into multi-year budget planning.

Website cartflows.com
Deadline Funnel

Deadline Funnel

23
Deadline Funnel is recommended for: course creators and coaches adding authentic evergreen urgency to digital product funnels

Deadline Funnel is a specialized urgency and scarcity marketing tool that creates personalized, time-limited countdowns for each individual lead — synchronized across email timers, landing pages, checkout pages, and sticky bars. Unlike fake countdown plugins that reset when a visitor returns, Deadline Funnel tracks each subscriber's unique deadline via cookies, email parameters, and device fingerprinting, making the scarcity genuine. The platform integrates with ClickFunnels, Kajabi, Kartra, ActiveCampaign, ConvertKit, and 50+ other tools. Plans start at $49/month (or $39/month annual) with a 14-day free trial.

Deadline Funnel screenshot
Pricing
Start $49/mo ($39/mo annual) 3 campaigns, 1,000 leads/mo, 90-day reporting history, core urgency features
Create $99/mo ($79/mo annual) unlimited campaigns, 10,000 leads/mo, custom branding, remove Deadline Funnel logo
Accelerate $149/mo ($119/mo annual) 20,000 leads/mo, Social Proof tools, Portals, priority chat and email support
Scale $199/mo ($159/mo annual) 50,000 leads/mo, 5 client logins, unlimited campaigns, full customization, agency-ready
Key features
  • Personalized per-lead deadlines: each subscriber gets a unique expiration time tied to when they entered the funnel — email timers, page bars, and checkout pages all show the same deadline.
  • Multi-device synchronization: the same deadline persists across desktop, mobile, and email — closing the loophole where savvy buyers reset fake timers by switching browsers.
  • Page redirect on expiry: automatically redirects visitors trying to access an expired offer to an 'offer closed' page, enforcing the deadline authentically.
  • Social Proof widget: display real-time activity events (new signups, recent purchases) alongside countdowns — available from Accelerate plan.
  • 50+ direct integrations: works inside ClickFunnels pages, Kajabi sequences, ActiveCampaign automations, and WooCommerce checkout without page builder replacement.

Deadline Funnel is the best-in-class tool for authentic evergreen urgency and is worth the subscription cost for businesses where time-limited offers are a core conversion strategy. If you currently run evergreen funnels with fake timers, replacing them with Deadline Funnel will almost always improve conversions. For businesses just starting with urgency marketing, the $39/mo Start plan is a reasonable test — upgrade to Create once you exceed 3 active campaigns.

Website deadlinefunnel.com
PhoneBurner

PhoneBurner

24
PhoneBurner is recommended for: outbound sales teams making high-volume cold calls with voicemail drop automation

PhoneBurner is a cloud-based power dialer and sales acceleration platform that claims to help outbound teams reach up to 4x more prospects by eliminating manual dialing, dead air, and post-call administrative tasks. The platform connects calls instantly with no telemarketer delay, enables one-click voicemail drops, and automates post-call workflows including email follow-ups and CRM updates. In January 2025, PhoneBurner raised prices for the first time in 15 years by $16/month per plan, citing infrastructure improvements including Tier 1 carrier partnerships and AI noise cancellation. All plans include unlimited outbound dialing minutes, a free trial with 60 calling minutes, and no setup fees.

PhoneBurner screenshot
Pricing
Standard $165/user/mo ($140/user/mo annual) unlimited dialing, power dialer, voicemail drop, email/SMS, basic CRM, standard reporting
Professional $195/user/mo ($165/user/mo annual) call recording, live monitoring, SmartSender post-call automation, unlimited contacts, CRM integrations
Premium $215/user/mo ($183/user/mo annual) inbound calling, SMS marketing, advanced analytics, ARMOR spam protection, priority support
Key features
  • Delay-free power dialing: calls connect instantly without the pause that predictive dialers produce — prospects hear a live voice immediately, improving answer rates.
  • One-click voicemail drop: leave a pre-recorded voicemail with a single click while moving to the next call, saving 30–60 seconds per unanswered call.
  • ARMOR spam protection: actively monitors caller ID reputation and works with carriers to reduce spam flags — available on higher plans.
  • Connect Scores: prioritizes the lead list by assigning scores to contacts based on likelihood to answer, focusing reps on the most responsive prospects.
  • Post-call automation: trigger email sends, CRM updates, and task creation automatically based on the call disposition selected after each call.

PhoneBurner is worth the premium for dedicated outbound sales teams where daily call volume is high and the voicemail drop and post-call automation deliver measurable rep productivity gains. Teams making fewer than 50 calls per day per rep will struggle to justify the $140+/user/month cost. Budget-conscious teams should evaluate Kixie or JustCall, which offer comparable core dialing features at lower price points.

Website phoneburner.com
Vendasta

Vendasta

25
Vendasta is recommended for: large digital marketing agencies and media companies reselling digital solutions to SMBs

Vendasta is a white-label platform built for agencies, media companies, and B2B sellers who want to offer a full suite of digital marketing solutions (reputation management, local SEO, social marketing, advertising, websites, and e-commerce) to SMB clients under their own brand. Unlike GoHighLevel's agency model, Vendasta operates as a marketplace where agencies resell both Vendasta-owned products and hundreds of third-party vendor tools. Monthly plans are minimum-commitment based (Starter at $99/month, Professional at $499/month, Premium at $999/month); qualifying Vendasta product spend counts toward the minimum. Note: onboarding fees from $500–$2,500 are required for Professional and Premium monthly plans. A 14-day free trial is available without a credit card.

Vendasta screenshot
Pricing
Starter $99/mo ($79/mo annual) core platform access, 1 team member, 10 snapshot reports, basic sales and marketing tools
Professional $499/mo ($399/mo annual) 5 team members, 25 snapshot reports, Yesware CRM add-on, project management, white-label portal — 12-month contract
Premium $999/mo ($799/mo annual) 10 team members, 50 snapshot reports, multi-location business app, volume discounts, SSO — 12-month contract
Enterprise Custom pricing custom seats, custom product limits, custom terms
Key features
  • Marketplace with 300+ solutions: agencies can resell both Vendasta-owned products and third-party tools (social posting, ads management, SEO, websites) at wholesale with markup.
  • Snapshot Report: an AI-powered report that audits an SMB's online presence and identifies digital marketing gaps — a powerful lead generation and sales tool.
  • Business App: white-label client portal where SMBs log in to manage their digital presence, see reporting, and discover services.
  • AI Employees: conversational AI for web chat, lead capture, appointment booking, and review management in client accounts.
  • Partner Center: agency sales CRM with pipeline tracking, task automation, and team performance reporting.

Vendasta is purpose-built for established agencies selling comprehensive digital marketing packages to local businesses and SMBs at scale. The 12-month contracts and onboarding fees are real barriers that make it unsuitable for agencies just starting out or those with a small client roster. GoHighLevel delivers better value for agencies focused on funnel and automation delivery; Vendasta shines for agencies building a full-service SMB marketing marketplace.

Website vendasta.com
HubSpot Sales Hub

HubSpot Sales Hub

27
HubSpot Sales Hub is recommended for: growing B2B sales teams wanting CRM, email sequences, and automation in one platform

HubSpot Sales Hub is the sales-focused module of HubSpot's broader CRM platform, serving over 200,000 companies worldwide. It provides pipeline management, email tracking, sequences, meeting scheduling, deal forecasting, and AI-powered sales tools. HubSpot moved to seat-based pricing in 2024, with updates rolling through 2026. A free CRM tier is available with unlimited users and contacts. The Sales Hub Starter plan starts at $20/user/month (annual) and removes HubSpot branding. Sales Hub Professional at $100/user/month adds sequences, deal forecasting, and advanced reporting. A $1,500 one-time onboarding fee is required for Professional plans.

HubSpot Sales Hub screenshot
Pricing
Free CRM $0 unlimited contacts and users, 1 pipeline, basic deal tracking, email templates, meetings scheduling — HubSpot branding on all communications
Starter $20/user/mo (annual) removes branding, 2 pipelines, conversation routing, HubSpot Payments, task queues
Professional $100/user/mo (annual) + $1,500 onboarding email sequences, deal forecasting, custom reports, playbooks, teams, advanced automation
Enterprise $150/user/mo (annual) + $3,500 onboarding custom objects, predictive lead scoring, territory management, advanced permissions, priority support
Key features
  • Email sequences: automated multi-touch email cadences that pause when a prospect replies — available from the Professional plan and one of HubSpot's most-used sales features.
  • Conversation intelligence: AI transcription and analysis of sales calls with coaching insights — available on Professional and Enterprise.
  • Deal forecasting: revenue forecasting by rep, pipeline, and time period with weighted probability modeling.
  • Meeting scheduling: built-in calendar booking links that sync with Google Calendar and Outlook, removing the need for Calendly.
  • 1,500+ app integrations: native connections to Salesforce, LinkedIn Sales Navigator, Slack, Stripe, Aircall, and PandaDoc.

HubSpot Sales Hub is the right choice for B2B teams that want a deeply integrated CRM ecosystem and are willing to pay for Professional to access sequences and forecasting. The free CRM is one of the best starting points in the market for teams evaluating CRM tools without commitment. For teams that primarily need deal tracking with email automation, Pipedrive or ActiveCampaign offer better price-to-feature ratios at the sub-$100/user price point.

Website hubspot.com
ActiveCampaign

ActiveCampaign

28
ActiveCampaign is recommended for: businesses needing advanced behavioral email automation and CRM integration in one platform

ActiveCampaign is one of the leading marketing automation and CRM platforms serving 180,000+ customers worldwide. It is best known for its visual automation builder, which supports complex if/else branching, behavior-based triggers (page visits, product views, purchases, email clicks), and lead scoring that directly connect marketing sequences to CRM pipeline actions. In 2024-2025 ActiveCampaign restructured into Starter, Plus, Pro, and Enterprise tiers. In November 2025 it began charging new accounts for all contacts — including unsubscribed, bounced, and unconfirmed — making regular list hygiene essential to cost management. Pricing starts at $15/month (annual) for 1,000 contacts on Starter. A 14-day free trial is available.

ActiveCampaign screenshot
Pricing
Starter $15/mo (1K contacts, annual) email marketing, 900+ automation recipes, AI automation, site tracking, marketing CRM, 1 user, 5 automation actions max
Plus $49/mo (1K contacts, annual) full automation builder, landing page builder, generative AI, retargeting ads, revenue reporting, 3 users, CRM pipelines
Pro $79/mo (1K contacts, annual) predictive sending, win probability, conditional content, attribution tracking, 5 users, priority support
Enterprise $145/mo (1K contacts, annual) custom objects, SSO, premium segmentation, custom reporting, 5 users, dedicated support
Key features
  • Visual automation builder: drag-and-drop canvas with 900+ pre-built recipes, supporting behavior-based triggers, lead scoring, goal tracking, and multi-branch conditional logic.
  • CRM with sales automation: built-in pipeline management with deal scoring and automation triggers that bridge marketing and sales sequences without switching tools.
  • Predictive sending AI: analyzes individual subscriber behavior to optimize send time per contact — available on Pro plan.
  • Conditional content: show different email content blocks to different segments within a single campaign — available from Plus plan.
  • Site and event tracking: track specific page visits, product views, and custom events to trigger behavior-based email sequences.

ActiveCampaign is the best choice for businesses where email automation drives core revenue — onboarding sequences, lead nurturing, abandoned cart recovery, and sales pipeline integration. The Plus plan at $49/mo is the real entry point, and the value is strong at low contact counts. Teams scaling past 10,000+ contacts should model the cost trajectory carefully — at 50K contacts the platform becomes significantly more expensive than most alternatives.

Website activecampaign.com
Moosend

Moosend

29
Moosend is recommended for: small businesses wanting affordable email marketing with automation and landing pages

Moosend is an email marketing automation platform acquired by Sitecore in 2021 but continuing to operate independently. It serves small and mid-sized businesses with a single Pro plan that unlocks all features — automation workflows, landing pages, subscription forms, A/B testing, and transactional email prep — with pricing based only on contact count. Plans start at $9/month for 500 contacts with unlimited email sends. A 30-day free trial with full Pro features is available without a credit card. No free plan exists permanently. An Enterprise tier offers a dedicated account manager, priority support, and transactional emails as a custom-priced add-on.

Moosend screenshot
Pricing
Pro (500 contacts) $9/mo ($7/mo annual) unlimited emails, all Pro features — automation, landing pages, A/B testing, SMTP
Pro (2,000 contacts) $24/mo ($20/mo annual) same features, expanded contact limit
Pro (10,000 contacts) $88/mo ($74/mo annual) same features, scales with list size up to 1M+ contacts
Moosend+ / Enterprise Custom pricing select Enterprise add-ons: custom reports, transactional email, dedicated IP, SSO, additional team members
Key features
  • Single flat plan with all features: marketing automation, A/B testing, landing page builder, and subscription forms are available at every contact tier — no feature gating.
  • Visual automation builder: 18 pre-built workflow templates covering welcome sequences, cart abandonment, birthday emails, and re-engagement, with conditional steps and lead scoring.
  • Unlimited email sends: no monthly sending cap on any Pro plan — useful for high-frequency senders like e-commerce stores running daily promotion campaigns.
  • Countdown timer in emails: interactive countdown clocks embedded directly in email campaigns — a conversion tool uncommon at this price point.
  • 42+ integrations: includes WooCommerce, Magento, Salesforce, Zapier, and major email marketing tools.

Moosend is the strongest budget email marketing choice for small businesses and e-commerce stores that need automation without feature walls or complex tier decisions. The $9/month Pro plan is genuinely functional, and the 30-day free trial removes all purchase risk. Teams needing transactional email, a dedicated IP, or a visual CRM should factor in the Moosend+ add-on costs or evaluate ActiveCampaign for a more complete out-of-the-box system.

Website moosend.com
Convertri

Convertri

30
Convertri is recommended for: paid traffic marketers who need the fastest-loading landing pages and funnels

Convertri is a funnel and landing page builder that differentiates itself through Accelerated Page Technology (APT), which loads pages in under 3 seconds regardless of page size or element count — a meaningful conversion advantage for paid traffic campaigns where milliseconds of load time affect quality scores and bounce rates. The platform supports full funnels with upsells, downsells, order bumps, subscription billing, A/B testing, and a free-form pixel-perfect drag-and-drop editor. There are three plans: Convert, Scale, and Maximize, starting at $99/month (or $75/month annual). A 14-day free trial with full access is available on all plans.

Convertri screenshot
Pricing
Convert $99/mo ($75/mo annual) 250,000 impressions/mo, 25 funnels, 250 pages, 1 custom domain, core checkout and funnel features
Scale $199/mo ($150/mo annual) 500,000 impressions/mo, 50 funnels, unlimited pages, 3 domains, team accounts, sub-accounts
Maximize $299/mo ($224/mo annual) unlimited impressions, unlimited funnels and pages, 10 domains, agency features, priority support
Key features
  • Accelerated Page Technology: proprietary rendering engine that separates page code from content to load pages in under 3 seconds, outperforming standard hosted page builders on load speed benchmarks.
  • Free-form pixel-precise editor: elements can be placed anywhere on the canvas without grid constraints — more design flexibility than template-based builders like Leadpages.
  • Page importer: import existing landing pages from other platforms by URL, reducing migration friction.
  • Built-in checkout with upsells: native order forms, one-click upsells, downsells, and subscription billing without requiring a separate cart tool.
  • A/B split testing: test page variants with traffic splitting — available on all plans.

Convertri is the right choice for performance marketers running heavy paid traffic where page load speed directly impacts Quality Score, cost-per-click, and conversion rates. The sub-3-second load advantage is real and measurable. For teams not running significant paid ad budgets, the speed difference is less critical and Leadpages or Simvoly deliver better value. Budget for the Scale plan at $150/mo to avoid page count limits.

Website convertri.com